Just add ice

As if Smirnoff wasn't already sitting high on the ' top shelf', now they have gone one better by creating this amazing inflate-portable bar/club. This go anywhere comfort zone is comprised by a number of inflatable cubes to create the overall effect of a portable bar/chill out zone. The design brief was simple, create a cool image. Nothing cooler than ice is there? It's not all aesthetics however, the design must be wind resistant, water proof and with hold a large number of occupants. It's translucent appearance, invites the creativity of light shows to radiate through the bar at night. For the funkiest bar on the go.

GOOOOOOOOOOAL!

If you are currently in Germany, you may be driving under the world's biggest set of balls. Adidas have graced an overpass at Munich airport with this brilliant ad for the world cup soccer featuring goalkeeper, Oliver Kahn. The campaign needed to be as large as the current wave of soccer fever sweeping the country. That's a definite goal for the ad gurus at Adidas. What a save!

Palms Pimpin'

It has a touch of PIMP and guarantees to STRIKE. The Palms hotel in Las Vegas has taken the themed room concept that extra mile, with its amazing extra large, extra innovative deluxe thematic rooms. Take the King PIN suite for example. Who needs your luxury soaps, bedding and champagne when you can have your room own bowling alley complete with full sized lanes and music videos framed in plasma screens gracing the walls.

Doom with a view

Imagine gaming on this baby. The representation of three-dimensional objects on a surface so as to produce the same impression of distance and relative size as that received by the human eye is a practical definition of perspective. Now imagine the perspective created by a portable, inexpensive three-dimensional immersive viewing system that could be useful in a variety of real-world applications. Definitions and imagination aside, The VisionStation by Elumens is an exciting and cutting-edge product that will be appreciated by optic nerves everywhere.

Animated mini

This version of the Mini Cooper has been aesthetically enhanced by Sydney artist / illustrator Andrew Georgiou (www.mrgisby.com), who’s collection of home grown, twisted comic characters have made their mark in Australia, U.K and the U.S in recent months