1.10.2011

MERCEDES-BENZ AESTHETICS

The process and creative imagery that is produced along the path to great products are often quite a work of art… It’s so inspiring to see Mercedes-Benz embracing the process by formalizing sculptures in their process of exploration and discovery. There’s something almost magical when seeing the design process itself shared through these sculptural experiments, especially when they share the sketches and organic inspiration that leads them there. Works of art being displayed along side concept cars and current cars fill you with curiosity and open ended inspiration of what the future may hold. Mercedes Aesthetics No. 2 just debuted at Detroit Auto Show.

I love this quote from Mercedes Head of Design, Gorden Wagener, “Inspiration is the pre-condition for the calm, coherent yet passionately emotional design of our cars. In the interior sculpture Aesthetics No. 2 we have allowed creative fantasy to develop freely without constraints.” Regarding sculpture details, “On a scale of 1.5 to 1 the sculpture measures 18.3 x 6 x 8.5 feet. The finely wrought frame painted in alubeam Liquid Metal is light and strong; the white seating landscapes look like ivory.” Take a look at the inspiration behind and the design process that went into it… as well as the very cool final sculpture!


I think we all need a powerwall, when i first saw this image (in tiny thumbnail form, to be fair!), i thought they were at an aquarium.












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